Tatoğlu, Ekrem

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Yönetim Bilimleri Fakültesi, İşletme Bölümü
Küresel rekabete ayak uydurmak ve sürdürülebilir olmak isteyen tüm şirketler ve kurumlar, değişimi doğru bir şekilde yönetmek, teknolojinin gerekli kıldığı zihinsel ve operasyonel dönüşümü kurumlarına hızlı bir şekilde adapte etmek zorundadırlar.

Adı Soyadı

Ekrem Tatoğlu

İlgi Alanları

International Business, Strategic Management, Emerging Markets, FDI

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Listeleniyor 1 - 5 / 5
  • Yayın
    Brand management practices in emerging country firms - exploring the patterns of variation and its impact on firm performance
    (Nomos Verlagsgesellschaft, 2018) Tatoğlu, Ekrem; Sahadev, Sunil; Demirbağ, Mehmet; Tatoğlu, Ekrem; Yönetim Bilimleri Fakültesi, İşletme Bölümü
    Firms in emerging countries often face different sets of challenges in developing their brand management strategies. Drawing on the dynamic capabilities view, the present study examines brand management practices among firms in an emerging country. Drawing on a survey of 224 firms in Turkey, the study first aims to segment firms in terms of their adoption level of brand management practices and then relate them to their overall firm and brand performances. A three-cluster solution emerging from a K-means cluster analysis reveals that firms show significant differences with respect to both performance dimensions. The findings of the study also provide evidence to the view that brand management practices add to the dynamic capabilities of emerging country firms. Finally, the study concludes with practical implications and avenues for future research.
  • Yayın
    Exploring the internationalization strategies of Turkish Multinationals: A multi-perspective analysis
    (Elsevier, 2021) Ayden, Yüksel; Tatoğlu, Ekrem; Glaister, Keith W.; Demirbağ, Mehmet; Tatoğlu, Ekrem; Yönetim Bilimleri Fakültesi, İşletme Bölümü
    Drawing on a multi-perspective framework integrating the dynamic capabilities view, the resource- based view, and the industry-based view, we study the internationalization process of emerging country multinational enterprises (EC MNEs). A multiple-case study research method was adopted to explore the internationalization strategies of a set of EC MNEs from Turkey with a specific focus on the enabling role of dynamic capabilities (i.e., sensing, seizing, reconfiguring) in their international expansion. The findings identify four non-mutually exclusive internationalization strategies (infiltration, catch-up, extender, and challenger), representing trajectories that EC MNEs pursue to expand their foreign operations. We contribute to research on the internationalization of EC MNEs by illustrating and comparing the variations in respect to their strategic behaviors.
  • Yayın
    HRM and performance the role of talent management as a transmission mechanism in an emerging market context
    (Wiley, 2018) Glaister, Alison J.; Karaçay, Gaye; Demirbağ, Mehmet; Tatoğlu, Ekrem; Tatoğlu, Ekrem; Yönetim Bilimleri Fakültesi, İşletme Bölümü
    This paper investigates the link between HRM practices, talent management (TM), and firm performance and examines the role of HRM/business strategy alignment in an emerging market context. Through survey evidence gathered from 198 respondent firms, this study shows that TM, when focused on a series of practices aimed at developing workforce networks and social capital, is a key transmission mechanism mediating the relationship between HRM and firm performance. HRM strategy and business strategy alignment increases these performance impacts but is not an essential component in the HRM-TM-performance link.
  • Yayın
    MNEs engagement with environmental sustainability in an emerging economy: Do dynamic capabilities and entrepreneurial orientation matter?
    (Elsevier, 2024) Bouguerra, Abderaouf; Çakır, M. Selim; Rajwani, Tazeeb; Mellahi, Kamel; Tatoğlu, Ekrem; Tatoğlu, Ekrem; Yönetim Bilimleri Fakültesi, İşletme Bölümü
    In this study, we investigate the link between multinational enterprises’ (MNEs) dynamic capabilities (DC) and their environmental collaboration with suppliers mediated by entrepreneurial orientation (EO) and moderated by environmental complexity. Drawing on responses from 249 managers of MNEs in Türkiye, we find that DC improve environmental collaboration with suppliers. Moreover, we posit that through EO, MNEs achieves greater environmental collaboration with suppliers for effective environmental solutions, especially at a low level of environmental complexity. The results enrich the role of organizational capabilities in strengthening environmental collaboration with suppliers to achieve environmental sustainability, and provide suggestions for managers and policymakers to better understand capabilities for the purpose of attaining sustainability.
  • Yayın
    Big data analytics capabilities and firm performance: An integrated MCDM approach
    (Elsevier, 2020) Yasmin, Mariam; Tatoğlu, Ekrem; Kılıç, Hüseyin Selçuk; Zaim, Selim; Delen, Dursun; Tatoğlu, Ekrem; Zaim, Selim; Delen, Dursun; Yönetim Bilimleri Fakültesi, İşletme Bölümü
    This study explores the interdependence of big data analytics (BDA) capabilities and the impact of these capabilities on firm performance using an integrated multicriteria decision-making (MCDM) methodology. Drawing on a rich data set obtained from selected case study firms in Pakistan, three MCDM tools, namely, intuitionistic fuzzy decision-making trial and evolution laboratory (IF-DEMATEL), analytic network process (ANP), and simple additive weighting (SAW), are employed to assess the relative importance of BDA capabilities and the relationship of these capabilities with the firm performance. The results show that BDA capabilities are interdependent, and infrastructure capabilities are the highest-ranked among all, followed by management and human resource capabilities, respectively. The SAW results indicate an association between BDA capabilities and firm performance. Moreover, BDA capabilities are more strongly related to operational performance than to market performance.