Eco-media literacy in the digital age: Navigating misinformation and assessing environmental content

Abstract

In the digital age, eco-media literacy is critical for addressing the challenges posed by the overwhelming volume of environmental information and the prevalence of misinformation online. This article explores how eco-media literacy, which combines environmental awareness with digital media skills, enables individuals to critically evaluate environmental content on digital platforms. The study highlights the role of social media in shaping public perceptions of climate change, deforestation, and pollution, while also analyzing the spread of misinformation. By examining the framing techniques of mainstream and alternative media, the research underscores the importance of fostering eco-media literacy to combat misinformation and promote sustainable behaviors. Furthermore, the article offers insights into how educational institutions can integrate eco-media literacy into curricula to enhance students' critical thinking skills and engagement with environmental issues. This study provides practical recommendations for educators and policymakers to develop strategies that empower individuals to navigate the complex landscape of environmental information.