İHÜ Kurumsal Akademik Arşiv Erişim Haritası
Now showing items 1-2 of 2
Understanding demand and supply paradoxes and their role in business-to-business firms
(Industrial Marketing Management, Elsevier, 2019)
In this paper, we explore paradoxes firms face when managing demand and supply activities and managers' experience of coping with and transcending these paradoxes. Following an exploratory research approach and based on ...
An analytic approach to assessing organizational citizenship behavior
(Decision Support Systems, Elsevier, 2017)
This study examines the organizational citizenship behavior (OCB) of employees by designing and developing an analytic network process (ANP) methodology. The viability of the proposed methodology is demonstrated via the ...